Live Tinted ‘Superhue’ Serum Stick targets hyperpigmentation

With the Well+Good SHOP, our editors use their years of expertise to select products (from skincare to personal care and beyond) that they bet you’ll love. Although our editors select these products independently, making a purchase through our links may earn Well+Good a commission. Good shopping! Explore the STORE

When Deepica Mutyala posted a video of herself applying lipstick under her eyes to undo dark circles in 2015, it went viral. The hack resonated with people of color struggling to cover up their own hyperpigmentation. Fast forward to 2019, and Mutyala launched Live Tinted, a beauty line dedicated to melanotic people like her. The brand’s flagship product has been the Huestick, a color-correcting makeup cream with a more sophisticated formulation than the aforementioned red lipstick. Now Mutyala wants to do more than conceal the discoloration, she wants to eliminate it. Enter the new product (and first skincare!) from Live Tinted: a serum stick filled with niacinamide, bakuchiol and vitamin C.

“Since the inception of the Huestick…we have always worked behind the scenes to develop a skincare solution for the same problem,” Mutyala said during a virtual press event. “It’s a really nice balm-serum formula that we’re very proud of. And it has amazing active ingredients to really target discoloration.”

Mutyala created this serum stick in collaboration with Caroline Robinson, MD, a board-certified dermatologist in Chicago. The duo worked to develop a formula that treats hyperpigmentation in a gentle yet effective way. Once the product was created, Robinson conducted a small study with nine of her patients, all of whom are women of color. After just four weeks, seven of them saw an improvement in the evenness of their skin tone.

The main active ingredient in Superhue Stick is niacinamide. A form of vitamin B3, this ingredient helps fade dark spots and hyperpigmentation, brighten dull skin, calm inflammation, and support healthy collagen and ceramide production. Next is bakuchiol, an antioxidant-rich ingredient often considered a natural alternative to retinol because it follows some of the same pathways in the skin and can provide similar results. “Bakuchiol being part of [the formula] was really important to me because it goes back to my Indian culture and heritage,” says Mutyala. “It’s used a lot in Ayurveda and it’s derived from a plant that’s found in India.

The formula also contains THD Ascorbate, a mild and highly stable form of Vitamin C. Dermas love Vitamin C because it helps prevent free radical damage that can cause wrinkles and discoloration while promoting cell renewal. With regular use, it will help diminish the appearance of hyperpigmentation and dark spots to give you a brighter, more even complexion. “Due to the stability of THD, it doesn’t create the same irritation as some other vitamin C serums, which makes this serum balm very, very stable – the active ingredients are powerful from your first use to your last use “, Dr. Robinson said at the event.

Also in the mix is ​​hyaluronic acid, which hydrates and plumps the skin; as well as willow bark extract, glycolic acid, licorice root and lemon peel ferment extract, all of which provide brightening benefits.

Application of Live Tinted Superhue Serum Stick

Unlike most serums, which come in liquid form, this one uses a stick delivery system. It looks a bit like a giant tube of Chapstick and gives you a ton of control over how (and where) you apply. To use, simply rub it directly onto clean skin, then pat off any excess product with your hands. It applies like a balm and has an immediate cooling effect, then melts perfectly into your skin. Personally, I like to apply it all over my face and put a second coat on the dark spots I have on my temples and chin.

Superhue is a great product to use at night, as it’s most capable of working its magic when your skin is in “repair” mode. That said, if you already have other intense ingredients in your afternoon routine (think: retinol and AHA), you’ll probably want to use it in the morning to make sure you don’t overdo it with the actives. Anyway, be very careful when applying sunscreen when using this serum, as the ingredients will make your skin more susceptible to UV damage (yes, even if you only use it at night) .

Whether you’re jumping into products to treat hyperpigmentation or want to boost the dark spot-fighting regimen you already have, Superhue makes an A+ addition to any routine. Buy the link above to try it for yourself.

Oh hi! You sound like someone who loves free workouts, discounts on top wellness brands, and exclusive Well+Good content. Join Well+, our online community of wellness insiders, and unlock your rewards instantly.

Our editors independently select these products. Making a purchase through our links may earn Well+Good a commission.

Source link


Comments are closed.