13 Best-Selling Amazon Beauty Finds for Summer


While many of us have long been looking forward to the official start of summer, we may have forgotten about the beauty conundrums that come with the season. Luckily, there are fixes for almost any problem you might encounter as temperatures rise, from chafing and sunburn to frizz.

Shop TODAY Editorial Director Adrianna Brach joined TODAY to share six best-selling Amazon beauty finds that can help you troubleshoot your summer beauty routine, so you can look and feel your best during of the next few months.

From a refreshing face roller to a quick fix for flyaways, keep reading to see all of these top-rated picks, plus other Amazon beauty finds that are perfect for summer.

Amazon’s summer beauty bestsellers

Buf Puf Body Sponge

The secret to glowing skin? Exfoliating. The process helps slough off dead skin cells, so your skin will feel soft and smooth while you wear tank tops and sleeveless dresses this summer. This particular sponge is taking over social media and has over 14,000 buyer-verified five-star reviews. It’s double-sided, so you can use one side to scrub and the other to smooth the skin.

Beauty by Earth Self Tanning Self Tanning Lotion

Dermatologists don’t recommend sunbathing during the summer months (or ever, really), as it can put you at increased risk for skin damage. If you still want to achieve a sun-kissed glow, this lotion takes the guesswork out of self-tanning, Brach said. Since it’s a lotion, there’s less chance of it staining your sheets or clothes, and it doesn’t have a weird smell like other self-tanners tend to have. Depending on the brand, it builds gradually, it may take a few applications to start seeing your desired shade, but it’s a plus for anyone new to self-tanning who wants to avoid waking up with an orange complexion .

BestLand Hair Finishing Stick

High humidity can cause frizzy hair and flyaways, but this wearable hack can tame it in just a few strokes. Whether you’re rocking a bun or want to tame a few unruly hairs, you can apply the waxy formula to smooth it all out. Over 13,000 verified buyers gave the stick a perfect rating and it also earned a 4.4 star rating for its lightweight feel.

BodyGlide Anti-Chafing Balm

This beauty hack was developed in the 90s in California for use by surfers, which naturally makes it a summertime beauty staple. You can use it all over your body as a protective balm to prevent chafing and blisters from shoes, shorts, sneakers, and even swimwear. The formula is both sweat and water resistant, but it doesn’t look like petroleum jelly.

BodyGlide Foot Blister Balm

The brand also makes a balm for your feet, which can help reduce chafing when wearing sneakers or sandals.

Frownies Face Patches

Wrinkle patches are having a moment right now, but this brand predates the current trend – they were established in 1889. When you wear their paper patches overnight, they can help reduce the appearance of fine lines and wrinkles over time. According to the brand, the patches help “train” our facial muscles to reduce their movement when we frown, concentrate, or smile, which helps reduce the appearance of the fine lines and wrinkles we see when we make these expressions.

Esarora ice cream roller

Beauticians, a Shop TODAY editor, and thousands of reviewers love this facial roller for its soothing, anti-puffiness qualities. You can store it in the freezer before going to bed and then use it in the morning to help cool your skin. If you’re dealing with a sunburn, you can even add aloe to it and roll it over the area for some relief.

More Amazon beauty bestsellers

Octocurl Heatless Curlers

Ditch your hair tools this summer and try these heatless curlers that are going viral on TikTok. The One Shop TODAY editor was impressed with how strong her curls are without the need to use heat.

YoulerTex Microfiber Hair Towel (Set of 2)

Microfiber towels aren’t just better for your hair, they’re also a hack for multitasking. If you need to dry your hair while you’re getting ready, you can toss it in a towel and start doing your makeup or doing other errands around the house.

Wander Beauty Baggage Claim Eye Masks

If you’re taking flights early this summer, these “baggage claim” eye masks can help reduce the appearance of puffiness and dark circles when you arrive at your destination. The rose gold foil looks super chic, but it’s the hydrating ingredients like hyaluronic acid and peptides that nourish and revive your skin, according to the brand.

TruSkin Vitamin C Serum

Vitamin C is one tool you want in your skin care regimen to help promote collagen production. This affordable serum is also formulated with vitamin E and hyaluronic acid, which helps brighten and hydrate skin, the brand says.

Color Wow Dream Coat Supernatural Spray

If your hair is prone to frizz, this “supernatural” spray can help reduce its appearance for up to three shampoos, depending on the brand. It also helps create a smooth, shiny look that helps repel water.

EltaMD UV Sun Lip Balm

Don’t forget to protect your lips! This sunscreen is formulated with SPF 36 and zinc oxide, which helps protect against both UVA and UVB rays, the brand says.

Bio-Oil Moisturizing Body Lotion

Keeping your skin hydrated throughout the summer is essential, especially after spending days at the beach or by the pool. This new lotion from Bio-Oil is designed with a lightweight feel and can be applied all over your body to prevent dryness.

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